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Investor Presentation Definition

Investor presentation – n : a 10- to 25-slide presentation that tells the story of your company simply and compellingly to potential investors. A strong investor presentation should address the following topics (similar to the topical coverage for your executive summary):

a) the business your company is in (e.g., “… a web-based enterprise software for independent retailers…”, or “…a biotech company focused on drug discovery for treating esophageal cancer…”);
b) the stage of company development (e.g., “…incorporated in Delaware in [date], targeting
having demonstrable product prototype by [date]…”);
c) the target market/customers;
d) the customers’ unmet need, and how they are addressing that need today;
e) your company’s proposed solution to that unmet need (product and/or service);
f) competition and your competitive differentiation (how your solution is demonstrably better, faster, cheaper, cooler, or otherwise more desirable to your target customers);
g) established strategic alliances;
h) management team;
i) financial summary (results to-date and forecast out at least 3 years);
j) capitalization (invested capital to-date) and amount of capital the company is current hoping to raise.

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Adapted from "The CompanyCrafters Entrepreneur's Dictionary"
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