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Technology Adoption Lifecycle Definition

technology adoption lifecycle – n : a.k.a. technology adoption curve; the staged pattern by which virtually all new technologies or technology-related products are adopted by the market. Geoffrey A. Moore, in his seminal work on marketing for technology startups, Crossing the Chasm, defined the sequence of customer types to adopt (or buy) a given product as innovators, early adopters, early majority, late majority, and laggards. Bear in mind that the technology adoption lifecycle follows the life of a technology, rather than a specific product or a company.

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Adapted from "The CompanyCrafters Entrepreneur's Dictionary"
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