Venture Communication Pyramid TM – The Venture Communication Pyramid TM is a tool designed to help startups better communicate their business message to investors, customers, partners and employees. By providing a simple, coherent communications model with cascading levels of detail, the Pyramid helps simplify and improve the impact of companies’ marketing and fund-raising efforts. At the top of the pyramid (least detail) is the company’s brand, and at the bottom is the company’s domain knowledge (greatest level of detail). Each cascading level of detail builds logically on the one before and enables the company to present its messages clearly, compellingly, concisely and consistently.

------------------------------------------------------------
Adapted from "The CompanyCrafters Entrepreneur's Dictionary"
Copyright © 2004-2006 CompanyCrafters LLC