Jessica Griffin
Columbus, OH (USA)
Role(s):
This Is Why We Hot
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Startup
Location:
Columbus
Industry:
Retail/Clothing
Year Founded:
2007
Number Employees:
INVALID
Description:
This Is Why We Hot Inc. will be a wearable art retail store. This Is Why We Hot Inc. enables people, male or female, young or old, to design their own clothing whether they have any artistic abilities or not. It will be fashion art that's unique and original. Most of all they will be entertained while creating their own fashion art.
This Is Why We Hot will begin conservatively by offering Ohio T-shirts and sweatshirts as in-store inventory from which the customer can choose. In addition to blanks or a name brand shirt, This Is Why We Hot. will have a moderate inventory (30% of projected sales) of off - brand shirts and sweatshirts. This will tap into the market of those who like the clothing but are more spontaneous buyers. Any customer will be allowed to bring in pieces from their own